Characteristics of the competitive landscape in the domestic and international machine tool industry of Zeye Machine Tool

发布时间:2022-03-09 阅读量:18
  (1) International market competition pattern  & nbsp; The modernization level and scale of the machine tool industry are important indicators of a country's industrial development. The traditional manufacturing powerhouses in the machine tool industry are mainly industrialized developed countries such as Germany, Japan, the United States, and Italy. China has become a major manufacturer of machine tools. In 2009, despite a significant decline in the output value of the machine tool industry in major developed countries due to the financial crisis, China still maintained positive growth and jumped to the top of the world for the first time in terms of output value. In 2010, China's machine tool output value continued to maintain high-speed growth, accounting for 31% of the global output value, maintaining the world's first place. In 2012, the output value of machine tools continued to rank first in the world. China is a major machine tool manufacturing country but not a strong machine tool manufacturing nation. In 2010, China's export value accounted for only 8.8% of its output value, and by 2012, it had slightly increased to 10%, but still far below the level of over 60% of the world's strong machine tool manufacturing countries. At the same time, from the perspective of imports, China's machine tool imports reached 9.42 billion US dollars in 2010, ranking first in the world and exceeding the total imports of the last six countries. The machine tool import rate (import value/consumption value) was 33%. In 2012, China's machine tool imports continued to increase, reaching 13.66 billion US dollars, but the growth rate decreased significantly year-on-year. Zeye Machine Tool  & nbsp; Overall, the competitive landscape of machine tools in the world presents the following characteristics:  & nbsp; Firstly, the world's leading machine tool countries still maintain strong technological, scale, and brand advantages, making them the main force for international machine tool exports; Secondly, the main consumer markets for machine tools in the world are shifting towards developing countries, especially China, India, Mexico, etc; Thirdly, Chinese machine tools have become pivotal in the global machine tool industry, with strong competitiveness in mid to high end products, but there is still a certain gap compared to the world's leading level.  & nbsp; The current macroeconomic policies of the country will also bring huge business opportunities to China's construction machinery equipment leasing enterprises. According to the "National Expressway Network Plan" approved by the State Council, by 2020, a highway transportation corridor will be formed that radiates outward from the central city and connects east and west, running north-south. This macroeconomic policy will effectively stimulate the market. The marketization of construction machinery configuration has become an inevitable trend, and the prospects for market development have been widely optimistic.  & nbsp; In fact, there are always some unsatisfactory aspects in the production and use of each product, which cannot reach a perfect state. Therefore, we can only continue to improve. The slitting machine has also encountered many troubles in the development process, and there are various disadvantages when manufactured. After understanding these disadvantages, we must find a way to pay attention to them when producing slitting machines next time. Therefore, it is important for us to understand the disadvantages of slitting machines. Currently, traditional slitting machines mostly use passive single station unwinding, which is designed and manufactured based on the imported equipment from Japan many years ago. Zeye Machine Tool  & nbsp; (2) Domestic market competition pattern  & nbsp; At present, the domestic metal forming machine tool industry presents a pattern of competition among multinational corporations, foreign-funded enterprises, state-owned enterprises, and private enterprises, mainly manifested as the following characteristics:  Firstly, the competitive landscape of the entire industry is divided into three levels. The first level is multinational corporations and foreign-funded enterprises, which occupy a leading position in the high-end market with their strong technological, scale, and brand advantages; The second level includes a few state-owned and private enterprises, including the issuer, that have mastered certain core technologies, have a large scale, and a certain brand awareness, and are competitive in the mid to high end market; The third level is for smaller private enterprises to compete in the low-end market.  & nbsp; Secondly, the overall scale of domestic enterprises is relatively small and the industry concentration is low. According to the "China Machine Tool Industry Yearbook 2013", there are a total of 509 enterprises in the metal forming machine tool industry, among which only Jinan Second Machine Tool Group Co., Ltd., Jiangsu Yangli Group Co., Ltd., and Wode Precision Machinery (China) Co., Ltd. have sales revenue exceeding 1 billion yuan.  & nbsp; Thirdly, there are relatively few types of products from individual domestic enterprises. Metal forming machine tools include hydraulic presses, mechanical presses, forging and stamping machines, bending, folding, straightening and flattening machines, shearing machines, punching machines, and other metal forming machine tools. Due to historical reasons, most domestic metal forming machine tool enterprises mainly produce one or two types of products. Zeye Machine Tool